Napoleon by Polaris Digital Studio

Napoleon handles your outreach
while you run your business.

Cold emails. Social posts. Lead scoring. Follow-ups. Built by Polaris Digital Studio for businesses that need clients without living inside five different marketing tools.

No contracts Cancel anytime Built by Polaris

The automation engine for your business growth.

Napoleon is a marketing automation platform built by Polaris Digital Studio. It was built because every small business Polaris worked with had the same problem: they needed consistent outreach, but they didn't have the time or budget to run it properly.

Napoleon runs your cold email campaigns, posts to your social media accounts, scores incoming replies, and alerts you the moment a lead is ready to talk. It does all of this automatically, without you having to touch it every day.

You set it up once. Napoleon handles the rest. Your job is to close the deals that land in your inbox.

TARGETED
Buyer-aligned outreach
5
Social platforms
22
Spam filter checks
24/7
Always running

Built for businesses that can't afford to stop selling.

Napoleon works best when you have a real business and a real service to sell, but not enough hours in the day to also run a full marketing operation.

🏠

Local Service Businesses

"I can't spend $2,000 a month on an agency just to get leads."

Plumbers, landscapers, cleaners, contractors. Napoleon finds nearby businesses and property managers that need your service, writes the pitch, and sends it while you're on the job.

💼

Professional Services

"I need referrals but I never have time to follow up with anyone."

Lawyers, consultants, accountants, coaches. Napoleon keeps your name in front of prospects through cold email and daily social posts, so when they're ready to hire, they think of you first.

🌟

Creative and Wellness Brands

"I post inconsistently and my social media is basically dead."

Photographers, coaches, studios, wellness providers. Napoleon posts to LinkedIn, Instagram, Facebook, and Google Business every day so your brand stays alive without eating your mornings.

👥

Small Teams Without Marketing

"We're a team of three and nobody has time to do outreach."

Early-stage startups and lean agencies. Napoleon gives you the output of a full-time marketing hire for a fraction of the cost. Cold outreach, social content, and lead scoring all in one dashboard.

Six things Napoleon does for you. Every day.

You're not hiring a bot. You're building a system that runs your top-of-funnel marketing while you focus on delivery.

Lead Generation

Napoleon finds your next client before you even know they exist.

Every day, Napoleon searches for businesses that match your target customer profile. It pulls from multiple sources, enriches each contact with email and phone where available, and scores each lead by how well they match what you sell.

  • Searches by industry, location, and business type
  • Enriches leads with real contact data, not guesses
  • Scores each lead before adding to your pipeline
  • Never contacts the same business twice across the platform
Today's leads found
47
new prospects
Lead quality breakdown
High confidence contacts 34
Mid confidence contacts 10
Queued for outreach 47
Cold Email Campaigns

Personalized outreach that reads like you wrote it yourself.

Before writing a single word, Napoleon reads each prospect's website and finds something real to reference in the opening line. The email sounds like a human wrote it because the research behind it is real. It then passes a 22-point spam filter before it ever leaves your domain.

  • AI reads each prospect's site before drafting the email
  • 22-point deliverability audit before sending
  • Emails send 2-5 minutes apart, never in a bulk blast
  • First 3 emails go to your approval queue. After that, Napoleon sends automatically.
Draft preview
To: sarah@riverbendlaw.com
Subject: Noticed something on your site

Hi Sarah,

Came across Riverbend Law while looking at estate planning firms in Nashville. Noticed you recently added a blog section but haven't posted since March...
Passed spam check Research complete
Social Media Posting

Your brand stays active without you lifting a finger.

Napoleon connects to LinkedIn, Instagram, Facebook, Google Business, and X. Every day it writes platform-appropriate content in your brand voice and publishes it on a schedule you approve. No more scrambling to post something at 8am.

  • Posts to 5 platforms daily
  • Content matches your brand voice and industry
  • You review the first 3 posts. After that, it runs on its own.
  • You can pause, edit, or reject any post at any time
Today's scheduled posts
LinkedIn  ·  8:30am Published
Instagram  ·  11:00am Published
Facebook  ·  2:00pm Scheduled
Google Business  ·  4:00pm Scheduled
X / Twitter  ·  6:00pm Queued
Approval Workflow

You stay in control without doing the work.

Napoleon doesn't run without your sign-off at first. The first batch of emails and posts goes to your approval queue. You review, approve, or reject them. If you reject something, Napoleon rewrites it and comes back. After the first approvals, it runs automatically.

  • First 3 emails and posts go to your approval queue
  • Approve, reject, or request a rewrite from your dashboard
  • Rejected content gets rewritten up to 3 times
  • Approved items expire after 24 hours if not reviewed, then auto-send
Approval queue
Email draft · Johnson HVAC Pending
LinkedIn post · Tuesday Pending
Email draft · Nexus Fitness Approved
Items auto-send in 22 hrs if not reviewed
Hot Lead Alerts

Know the second someone is ready to talk.

Napoleon reads every reply that comes in. It scores each one: cold, warm, or hot. The moment a lead scores hot, you get an SMS and an email alert with Napoleon's suggested reply. No more checking your inbox hoping someone responded.

  • AI reads and scores every incoming reply
  • Instant SMS + email the moment a lead goes hot
  • Napoleon suggests a reply so you close faster
  • Warm leads get automatic follow-up sequences (day 4 and day 8)
Alert received
Just now · Hot Lead Alert
JT Fitness Studio replied
"Actually yes, we've been looking for someone like this. Can we set up a quick call this week?"
Hot Lead SMS + Email sent
Analytics and Reporting

See exactly what's working and what isn't.

Your Napoleon dashboard shows the full picture: emails sent, reply rate, leads scored, posts published, and pipeline health. You don't need to dig through multiple tools to understand how your outreach is performing.

  • Email open rates and reply tracking
  • Social post performance per platform
  • Lead pipeline with hot, warm, and cold breakdown
  • Monthly usage and campaign summary
This month
2,341
Emails sent
31%
Reply rate
47
Hot leads
90
Posts published
Follow-Up Automation

Nobody slips through the cracks because you got busy.

Most deals don't close on the first email. Napoleon knows this. For any lead that doesn't reply to the first message, Napoleon automatically sends a second follow-up on day 4 and a third on day 8. Each follow-up is different from the last.

  • Automatic follow-up 2 on day 4
  • Automatic follow-up 3 on day 8
  • Each follow-up is rewritten, not a copy of the first
  • Leads that reply at any point exit the follow-up sequence automatically
Follow-up sequence
Day 1  ·  First outreach sent Sent
Day 4  ·  Follow-up 2 sent Sent
Day 8  ·  Follow-up 3 Scheduled
If no reply after day 8, lead is marked cold and removed from active sequence.

Your website and your outreach.
Built by the same team.

Polaris builds your website.

Custom-built websites that represent your business properly. Fast, responsive, designed to convert visitors into inquiries. No templates. No outsourcing. Built and launched in days.

Napoleon brings people to it.

Cold email campaigns, daily social posts, and automated lead scoring that fill your pipeline after the site is live. The system runs while you deliver your service.

Polaris builds the front door. Napoleon brings people to it.

See how Polaris built the website and prepared the Napoleon growth layer for a real client: Laundry Loop Case Study →

Start your way.

Napoleon is built to be set up yourself in under an hour. If you'd rather hand it off, Polaris can configure everything for you.

Option 1

Do It Yourself

Sign up, complete the onboarding wizard, connect your email domain and social accounts, and define your target customer. Napoleon takes it from there. Most businesses are live within 30-60 minutes.

  • Step-by-step onboarding wizard
  • No developer needed
  • Live within 30-60 minutes
  • Self-guided setup available
Start Setup

Straightforward plans. No surprises.

No annual contracts. Cancel any time from your dashboard. Pricing is month-to-month.

Starter
$99/mo

For businesses starting their outreach. Solid lead volume and social posting to get you moving.

  • 100 leads discovered per month
  • Cold email campaigns
  • 30 social posts per month
  • Lead scoring and hot lead alerts
  • Approval queue
Start Setup
Pro
$299/mo

For high-volume outreach and agencies managing multiple campaigns. No lead caps. Maximum reach.

  • Unlimited lead discovery
  • 180 social posts per month
  • Priority cold email delivery
  • Full analytics and reporting
  • Multi-site support
Start Setup

Want Polaris to set Napoleon up for you?

One-time $500 setup. We handle your business profile, target customer research, email sequences, and social account connections. You skip the learning curve entirely.

Answers to what you're wondering.

What if I already have a website?
Napoleon works independently of your website. You don't need a Polaris-built site to use it. As long as you have a domain and can connect your email, Napoleon can run your outreach. That said, if your current site isn't converting well, Polaris can help with that separately.
What if I don't have a website yet?
If you don't have a website, Polaris can build one first. A properly built site dramatically improves cold email response rates because prospects look you up after receiving your email. We'd recommend getting the site launched before turning Napoleon on. See web design packages.
Does Napoleon actually send emails on my behalf?
Yes. Napoleon sends emails from your domain, not a shared or generic address. This means replies land in your actual inbox and recipients see your real email address. You connect your email domain during onboarding and Napoleon handles the rest.
Can I approve messages before they go out?
Yes. The first 3 emails and social posts go to your approval queue so you can see exactly what Napoleon is sending on your behalf. After you approve the first batch, Napoleon runs automatically. You can pause the system, reject posts, or request rewrites at any time from your dashboard.
Which social media platforms does it post to?
Napoleon supports LinkedIn, Instagram, Facebook, Google Business, and X (Twitter). You connect your accounts during onboarding and Napoleon posts to all connected platforms daily on a schedule you set. You can connect one platform or all five.
Can Polaris run Napoleon for me completely?
The Done For You setup service covers the full account configuration. Polaris handles your business profile, target customer research, first email sequences, and social account connections. For ongoing management after setup, contact us to discuss a managed account retainer.
How fast can I start?
If you do it yourself, you can be live in 30-60 minutes after signing up. Napoleon starts the first lead batch the following morning at 7am. If Polaris is setting it up for you, we typically complete configuration within 2 business days of receiving your account access.

Ready to stop guessing where your
next client is coming from?

Napoleon runs your outreach while you run your business.

Start Setup Have Polaris Set It Up
No contracts Cancel anytime Polaris setup available